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Key Concepts

Here's how the main pieces of TrolleyChat fit together.

Inboxes

An inbox is your workspace for managing customer conversations. Think of it like a shared team mailbox.

Each inbox has its own:

  • Channels — how customers reach you (live chat, SMS, email, etc.)
  • Team members — who can view and respond to conversations
  • AI settings — what the AI knows and how it responds
  • Integrations — connected services like Shopify

You can create multiple inboxes for different brands, stores, or support teams.

Channels

A channel is a way customers can reach you:

ChannelDescription
Live ChatChat widget on your website
SMSText messaging
EmailEmail support
WhatsAppWhatsApp messaging
InstagramInstagram DMs
Facebook MessengerFacebook page messages

All channels feed into the same inbox — no switching between apps.

Conversations

A conversation is a message thread with a customer. Each conversation shows:

  • Status — open, pending, resolved, or closed
  • Channel — where the message came from
  • Assigned agent — who's handling it
  • AI status — whether the AI is responding or a human has taken over

Customers

TrolleyChat keeps a customer profile for everyone who contacts you, including:

  • Name and email (when provided)
  • Conversation history
  • Linked Shopify data (orders, purchases)
  • Visit history on your site

How the AI Works

Your AI assistant can operate in different modes:

  • AI Active — the AI responds to customers automatically
  • AI Suggested — the AI drafts responses for your team to review before sending
  • Agent Only — a human agent handles the conversation directly

The AI automatically hands off to a human when:

  • It's not confident in its answer
  • The customer asks to speak to a person
  • The conversation requires human judgment

Agents

Agents are your team members. Each agent can:

  • Access one or more inboxes
  • Respond to customer conversations
  • Take over from the AI at any time
  • Monitor live visitors on your site